Financial Literacy Month 2022
Kickstarting an educational tour de force nationwide
Categories: Roadshow
Client(s): Bank Negara Malaysia
DELIVERABLES
Video Production
Event Concept, Collateral Design & Production
Social Media Marketing
Multi-Camera Production
Games and engaging activities
CHALLENGE
Organising a grand opening for a roadshow-style tour, while in the midst of managing carnival games and keeping the public audience engaged and entertained.
OUTCOME
With a lively atmosphere and fun activities, the nationwide tour launched with an incredible public turnout and engagement with FEN’s new products. The exciting nature of the roadshow provided many incentives for the public to participate, heralding more successes ahead of this tour and for FEN.
